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Women and Men Line Up to ‘Make the Cut’ at Opening of Eden at Florida Hospital Cancer Institute

Eden is the only spa in Central Florida to specialize in treating the aesthetic needs of cancer patients.

WHAT: The Hercules sisters – Christina, 16, Elena, 11, and Angelia, 8 – learned about cancer at a very young age when their grandmother passed away in March 2007 from lung cancer.  The girls found a special way to recognize her life though.  On Wednesday morning, they will be part of the 16 men and women who will have their hair cut at the same time to honor loved ones affected by cancer and celebrate the grand opening of Eden: The Spa for Image Discovery, a service of the Florida Hospital Cancer Institute (FHCI).  FHCI physicians, administrators, and board members will be the hairdressers for this unique ribbon-cutting for Eden, the only spa in Central Florida to specialize in treating the aesthetic needs of cancer patients.  All of the hair will be turned into wigs for women undergoing cancer treatment at FHCI.

BKGRD: Each product and service at Eden has been carefully selected based upon quality and review by healthcare experts at Florida Hospital.  Products and services available at Eden include private consultations, post mastectomy breast forms, specialty bras, compressions garments, lymphedema education and massage therapy, wigs and headwear, hair services, massage, facials, manicures, pedicures, and skin care products. 

Florida Hospital Cancer Institute provides a comprehensive continuum of services ranging from disease prediction and prevention to state-of-the-art detection, treatment and research - encompassed by educational, psychological, and spiritual support.  FHCI treats more than 3,800 newly diagnosed cancer patients each year - more than any other program in Florida – and has the largest clinical trials program in Central Florida.

WHEN: Wednesday, May 7, 2008
           10 a.m.

WHERE: Eden: Spa for Image Discovery
             Florida Hospital Cancer Institute
             2501 N. Orange Ave.
             Orlando, FL 32804

VISUALS: Video and interview opportunities available including:
o All-access tour through Eden: The Spa for Image Discovery
o Video of a unique “ribbon-cutting” involving 16 people who are cutting their hair in honor or support of loved ones with cancer
o Interviews and video of three sisters (16, 11, and 8 years old) who are donating their hair in honor of their grandmother who passed away from lung cancer and a family friend who is a breast cancer survivor
o Interviews with FHCI healthcare professionals about this new spa for cancer patients




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